“Digital marketing is the right message to the right people through the right channel,” says Mr. Kunal Bajaj, founder of AltXED, on the Dream Big Podcast by deAsra Foundation....
Artificial Intelligence (AI) is no longer confined to futuristic visions; it is now a practical reality reshaping businesses across India. For small enterprises, adopting AI in...
“The phone in your hand is the most personalised device ever.” These words, shared by Bhaskar Thakur on the dreamBIG Podcast on Instagram Marketing by deAsra Foundation and...
In the bustling world of small businesses in India, employee retention is a critical challenge. With limited budgets and fierce competition from larger firms offering attractive...
“A brand is a feeling or emotion in the customer’s mind,” says Dhruva Pakhnikar, a global design entrepreneur, on the dreamBIG podcast by deAsra. This powerful insight sets...
“Team building in small businesses requires a different approach compared to large corporations. In a small setup, there is no formal organisational structure. The owner is the...
In today’s fast-paced market, a well-defined sales strategy and planning approach is vital for small businesses in India to thrive. Whether you’re running a cosy café or a...
Launching a venture is thrilling, but securing the right funding and legal structure can make or break your dream of how to start your business. In an inspiring episode of the...
In India’s fast-growing digital landscape, business-to-business social media marketing is transforming how companies connect with clients. It’s about building trust,...