Importance Of Marketing And Need For Marketing Evaluation
Marketing is an essential component of every business but what exactly is marketing and what is its importance for the success of a business? Many entrepreneurs confuse marketing as the activities undertaken by a business to sell its products or services but marketing is more than that.
Marketing comprises a set of processes undertaken to understand the target audience better (via market research) while developing a valuable offer (via a marketing plan) to communicate and deliver value to satisfy the customer’s needs, and desires while making a profit. In simpler words, marketing is the process of meeting the customer’s needs at a profit.
Want complete access to this blog?
Introduction According to the latest government data, 39% of MSMEs in India are now women-owned. As per a statement given by MSME Minister Jitan Ram Manjhi, out of 2.10 crore MSMEs, around 19.43% are...
Understanding Copyright Registration in India In today’s digital world, protecting your creative work is essential. Whether you are a writer, artist, musician, or business owner, securing your inte...
The countdown has begun for the much-awaited Entrepreneur Excellence Awards 2025, and the excitement is growing by the day! The entrepreneur awards organised by the deAsra Foundation have become one o...
Dare2Dream - Igniting the Spirit of Entrepreneurship The Entrepreneur Excellence Awards 2025, proudly themed Dare2Dream, is not just another celebration. It is an inspiring platform dedicated to ever...
Starting or expanding a small business requires financial support, and many entrepreneurs struggle to get loans. The Mudra Yojana Scheme is a government initiative designed to help small businesses an...
Introduction According to the latest government data, 39% of MSMEs in India are now women-owned. As per a statement given by MSME Minister Jitan Ram Manjhi, out of 2.10 crore MSMEs, around 19.43% are...
Understanding Copyright Registration in India In today’s digital world, protecting your creative work is essential. Whether you are a writer, artist, musician, or business owner, securing your inte...
The countdown has begun for the much-awaited Entrepreneur Excellence Awards 2025, and the excitement is growing by the day! The entrepreneur awards organised by the deAsra Foundation have become one o...
Dare2Dream - Igniting the Spirit of Entrepreneurship The Entrepreneur Excellence Awards 2025, proudly themed Dare2Dream, is not just another celebration. It is an inspiring platform dedicated to ever...
Starting or expanding a small business requires financial support, and many entrepreneurs struggle to get loans. The Mudra Yojana Scheme is a government initiative designed to help small businesses an...
Introduction According to the latest government data, 39% of MSMEs in India are now women-owned. As per a statement given by MSME Minister Jitan Ram Manjhi, out of 2.10 crore MSMEs, around 19.43% are...