B2B vs B2C Sales Explained: How to Choose the Right Model for Your Business

"Sales strategy is required because it allows you to clarify your market positioning and most importantly, your product and service, what you are going to offer to your target audience, which we call ...

"Brand is the soul of the organisation," says Dhruva Pakhnikar, a global design entrepreneur and founder of Dominic's Design Global. He traces branding's roots to ancient cattle marking for ownership,...

“Your consumer is scrolling,” says Sagar Babar, co-founder of Comsense Technology, on the dreamBIG podcast. In a digital age where everyone’s eyes are glued to their phones, capturing your audie...

“Marketing is the right message to the right people through the right channel,” says Kunal Bajaj, a digital marketing expert with over 12 years of experience, on the Dream Big Podcast by deAsra Fo...

Imagine a small business owner in India, juggling endless tasks from managing inventory to replying to customer queries, all while trying to grow their venture. Now, picture a tool that acts like a sk...