How to Use Content Marketing as Your Core Online Marketing Strategy
“Marketing is the right message to the right people through the right channel,” says Kunal Bajaj, a digital marketing expert with over 12 years of experience, on the Dream Big Podcast by deAsra Foundation. With 850 million Indians active online, businesses cannot afford to be invisible.
Content marketing, when executed strategically, is a powerful online marketing strategy that builds authority, engages audiences, and drives organic traffic without requiring a hefty budget. This blog offers industry leaders a deep dive into crafting a digital marketing strategy centred on content, providing practical steps to stand out in a competitive digital landscape.