“What branding is now is... a feeling or emotion which is there in the customer's mind,” said Mr. Dhruva Pakhnikar in deAsra’s dreamBIG podcast. This powerful insight...

In the fast-paced digital world, social media platforms for business have become essential tools for growth, especially for nano and small enterprises. Choosing the right social...

What separates a local shop from a legendary name people talk about for decades? The answer lies in brilliant branding examples that go far beyond logos and colours. In the latest...

In the latest episode of the dreamBIG podcast by deAsra Foundation, Mr. Sagar Babar – CEO of Comsense Technology and a respected entrepreneur – shared priceless insights on...

In a country where 850 million Indians are active online and only 30 % of 6.3 crore MSMEs enjoy a visible digital footprint, the right digital marketing strategy decides whether...

“Reels are for reach — users spend most of their time (56 minutes of an hour) on Instagram Reels, so they’re highly distributed.” — Mr Bhaskar Thakur, CEO &...

“Brand is the soul of the organisation.” – Mr. Dhruva Pakhnikar Why Every Leader Needs a Strong Business Branding Strategy Imagine a corner grocery shop that knows your...

“Wherever your customer is scrolling, you should be there.” – Mr. Sagar Babar In today’s business landscape, social media has become more than just a place to share...

"Brand is the soul of the organisation," says Dhruva Pakhnikar, a global design entrepreneur and founder of Dominic's Design Global. He traces branding's roots to ancient cattle...